SEO: Scrapbook Website
by Vera Raposo
Your scrapbook business website should be optimized to get the best search engine rank possible. Search engine optimization is simply the process of utilizing keywords strategically on your website. This in turn, leads to a better ranking when people run a search, using those particular keywords or phrases.
You may be wondering why search engine optimization is important.
Let’s suppose you take a keyword phrase like, “scrapbook easter album.” You would create a page on your website, based upon that keyword phrase. You would use “scrapbook easter album” in the title, tags, description, header, and text on that page.
When someone searches for “scrapbook easter album,” your page will have a decent chance at being at the top of the returned results.
Another important part of search engine optimization is adding fresh scrapbooking content on a regular basis. When new content is added, search engine “spiders” crawl your site. This means that the new content and pages will be added to returned searches.
In addition, you might find that exchanging quality links works well. Be cautioned that you should not attempt to join “link farms” that give you links that are not relevant. You want to link to complimentary websites that are not in direction competition with you.
For instance, if your scrapbook business is based solely on sales of scrapbook albums, you wouldn’t want to link to another website that sell scrapbook albums, However, you might swap links with other scrapbook websites that sell scrapbook papers, stickers or other accessories.
Vera Raposo is the Scrapper´s Business Coach. Sign up for her personal mailing list at
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posted on Jun 26, 2007
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